Former Cowboys tight end Dalton Schultz describes The Star locker room and emphasizes brand.
Over the course of this brief offseason a lot has been said and pondered about the Dallas Cowboys culture.
At every turn those involved with the team – recently Jerry Jones, Stephen Jones and Dak Prescott as examples – have refuted that there is any issue there. When the cameras and microphones are on the company line is that the culture is fine. It very well may be.
Criticism of the Cowboys culture seems to center around how much their brand and the brands of those involved with them lives at the center of things. Players being involved in shows and/or podcasts has been one point of criticism, but anyone who has a problem with culture is likely upset at a deeper level of brand activity.
On the subject of shows, a former Cowboys player was on one on Wednesday in Houston Texans tight end Dalton Schultz. You will recall that Schultz was left to forage for himself in free agency last year after playing the 2022 season for the Cowboys on the franchise tag. He turned his 1-year deal in Houston into a brand new 3-year, $36M deal which is highly impressive.
Schultz spoke Wednesday on The Pat McAfee Show and was asked about the difference between playing in Dallas and Houston, the distractions that playing for the Cowboys offers, so on and so forth. Jump to the 2:29 (two hours and 29 minutes) mark for the back and forth
If you have ever paid attention to what Cowboys players have said when they have left the franchise, this checks out with that. We can sit here and discuss whether or not people watching a football team in the weight room is or is not a distraction, but in the assessment of one player it is. You cannot help but wonder if others share that sentiment.
As noted the culture of this team has been under heavy fire this season so this will surely not do anything to help that cause. Additionally it doesn’t help that the Texans are coming off such a strong season and that Schultz was a big part of that. History is written by the winners as they say and the in-state Texans have a lot more ink on their quill right now than they have in recent memory.